Road and Sport Harley-Davidson Welcomes BMW Motorrad to Hamilton

Big news for Waikato riders — Road and Sport Harley-Davidson in Hamilton has just shifted gears in a major way. The iconic Te Rapa Road dealership is expanding its horizons and will now be the home of BMW Motorrad in the region.

This means riders in Hamilton and beyond can find two of the world’s most legendary motorcycle brands under one roof: Harley-Davidson, with its unmistakable American V-twin heritage, and BMW Motorrad, renowned for precision engineering and adventure pedigree.

To mark the occasion, Road and Sport is throwing a proper launch party.

Where: Road and Sport Motorcycles, 381 Te Rapa Road, Hamilton
When: Saturday, 11 October
Time: From 2pm
What’s happening: Food, drinks, and the unveiling of BMW Motorrad at Road and Sport

The event is a chance to check out the latest machines from BMW Motorrad — from the adventure-ready GS line-up to sleek sport models — while also celebrating the partnership with the team you already know at Road and Sport.

It’s a rare move in the New Zealand motorcycle scene to see two powerhouse brands sharing a home, and it puts Hamilton firmly on the map as a go-to destination for both Harley-Davidson fans and BMW riders.

Whether you ride a Milwaukee cruiser, dream of crossing continents on a GS, or just love being around bikes, this is an event not to miss.